#BriansBookClub unleashes Damn Good Advice (For People With Talent!) by George Lois.
Time for recess! Reading this book is like running around the playground for your brain. Not just because it's full of mind-bending, artfully curated photos and images, but also for its pithy thoughts on creativity and blazing your own unique trail.
Slim, with a large font, and buttloads of pictures and photos, it's like a children's book for adults with lessons/learnings that are seminal to a creative mind. Not to be dismissed as light fare, this playful book has profoundly changed the way I think about creativity, business, and marketing.
By the incomparable life of 'Master Communicator' George Lois, the original Mad Man of Madison Avenue.